There seem to be more media stories on ice every day now. But I’ve noticed a shift away from the stereotypical demonizing of dealers and users. Even the police are now saying the solution is not to lock people up, and it’s not to get more rehab beds as the ice epidemic is much more complex than that. This gives me hope that we might finally head in the right direction because the logical next question is: so what is ice addiction about? And the answer is: it’s an addiction to the experience of superhuman potential. As one user stated in an interview “I can cope without it, but then life is boring”. The solution is to make life extraordinary.